Hurry To The Award-Winning Nasonville Dairy Cheese Shop
A drive to get fresh cheese curds at Nasonville Dairy gets us excited. Everyone is eager so we have a bounce in our step when we leave early mornings. Always before 7 am.
Nasonville Dairy is an award-winning cheese plant located in the heart of Wisconsin, but it’s their cheese shop that keeps us coming back.
A Nice Drive To Nasonville Dairy
From Eau Claire, Wisconsin we take Interstate 94 east to Osseo. At Osseo, we take Highway 10 for about an hour to the cheese factory in Nasonville. It is only a few miles outside of Marshfield but the factory is the only building there other than homes and dairy farms.
We like this drive as much as getting cheese because we see Amish buggies and farms as soon as we exit the interstate. Many Amish communities dot the landscape for most of the way to Nasonville.
Along with Amish communities and dairy farms, hardwood forests combine to create a relaxing drive. Fall is even better with bright maple trees changing colors. You can even buy locally made maple syrup at a few places along the way.
A fun landmark to stop at just outside of Neillsville is Chatty Belle The Talking Cow. She talks when you put a quarter in the box. We promise you can’t miss Chatty Belle. She is a giant cow standing next to the yellow Wisconsin Pavillion from the 1964-65 New York World’s Fair. The pavilion was permanently moved here after the World’s Fair and now houses a cheese and gift shop. At the time, the architecture resembled a futuristic building. Now, we think of the Jetsons every time we see it.
At The Nasonville Cheese Store
Nasonville Dairy sits off of the two-lane highway in the middle of nowhere. Seems like many people need to turn around because no signs point tourists to the cheese store. This is not a flashy tourist attraction by any means, but you’ll get excellent cheese here.
However, this is an old-fashioned cheese store commonly found in Wisconsin cheese factories from the past. Although many people remember these small cheese shops from the 1970s and 80s, this one is fancy compared to those in the past.
Those shops served their communities without advertising or any other retail reason. Locals came in to buy the cheese they needed. In this case, off of the old fashioned chalk board in the background.
Those small-town cheese factories kept a daily schedule of which cheese was made every day, then locals bought what was made that day. For instance, if Wednesday’s parmesan was made, then you would buy fresh parmesan that day. If Friday was muenster day then you buy your muenster on Friday.
Stores typically didn’t have cheese on display or individually wrapped pieces either. You would walk in then give your order to the cheesemaker wearing their white uniform. Next, they pulled out big slabs of cheese from behind a glass front cooler and then cut your cheese order. Next, they wrapped your cheese in butcher paper. Of course, if you wanted to taste the cheese before buying they would always cut a sample piece for you.
Notice how cheese curds weren’t mentioned yet? That’s because they only started to become popular in the 1980s.
Get There Early
Just as we planned, we arrived early enough to beat the crowds. This small space becomes difficult to browse when more than a few people shop at a time. Then again, they come and go quickly because they all know what they want. Given that you can call in your order we always see customers picking up their bags of pre-packed orders without a need to shop. Just like the old days.
We always buy other varieties of cheese too, but it’s the cheese curds we can’t wait to open immediately. Those bags magically open before we even pull out of the parking area. Trust us, we have tried a lot of cheese curds all over Wisconsin. Along with Hooks Cheese Company in Mineral Point, these may be tops. Best of all, each morning fresh batches are made so you will get the best squeak.
You need to add fresh cheese curds to your bucket list. This is why you need to hurry to the award-winning Nasonville Dairy Cheese Shop.
More Interesting Places For You To See
Another favorite road trip of ours is to Lake Superior to watch huge freighter ships come and go into port. We think you will like this too! You can read about it here. 3 Exciting Places To See Massive Ships On Lake Superior.
The Cheese Curds!
This is important. You need to experience the squeakiest cheese curds possible. The freshest cheese curds have the most squeak when you bite into them. The squeak slowly goes away throughout the day so you want to get them early in the morning. To emphasize, fresh is a serious issue in Wisconsin.
What is a cheese curd? Simply, small cheese pieces, called curds, form and separate from the liquid whey. During the cheesemaking process, the whey is drained leaving just the curd. The drained curd is then molded into blocks or wheels, thus making cheese.
So, cheese curds are small pieces of cheese before being molded or aged into larger blocks and pieces, just like what you buy at a store.
And, they are delicious!
There’s Much More Than Cheese Curds
Besides cheese curds, we have more reasons we like to visit Nasonville Dairy.
Most importantly, this is a very good cheese factory with a lot of variety.
These are some of our favorites.
Muenster is a soft white cheese and one of our favorites. Creamy muenster goes well with summer sausage on a cheese tray. You can immediately tell it apart because it has an orange color on the outside. The orange outside is just the same coloring used in cheddar.
Some brands of summer sausage to try Old Wisconsin (their beer salami is fantastic too), Klement’s, Cher-Make, and Usinger’s.
Of course, extra sharp cheddar and also goes well on a true Wisconsin cheese tray.
Baby swiss goes very nice with grilled sandwiches such as a Reuben.
Farmer’s and brick are always a favorite too
My (Tom) obsession right now is their asiago. It is softer and creamery here with a milder taste than other asiago brands. I like to finely shred it and I’m finding that I can’t shred a little. Instead, I keep going because it’s so good. Eventually, I run out and end up with a large pile of fluffy cheese to put away in the refrigerator.
Four Master Cheesemakers Is A Big Deal
Maybe we like cheese from Nasonville Dairy so much because they have four Master Cheesemakers on staff.
Wisconsin has over 1,200 certified cheesemakers, but only 5% have earned the title of Master Cheesemaker. So, if you do the math, then that’s only around 60 who have earned the title of Master. At the same time, only two are women.
In short, earning the title of Master Cheesemaker is extremely difficult.
The University Of Wisconsin Master Cheesemaker program is the only one of its kind outside of Europe. As expected, most cheesemakers that make it through this program say it’s the hardest thing they have done in their lives.
Each participant can choose two types of cheese for certification from the program. You can always enter the program as many times as you would like, but the same difficult standards apply each time.
To qualify for this three-year program, you need ten years of experience in quality assured plants and making the same cheese you’re entering for five years.
Maybe we like coming here because Nasonville Dairy has four Master Cheesemakers certified in 2, 4, 4, and 8 separate cheese categories.
Final Thoughts
A relaxing day trip through Wisconsin’s beautiful countryside combined with squeaky fresh cheese curds makes us happy. Driving along back roads and small towns just add to a nice day out, but the dairy farms make this scenic Wisconsin drive unique. Even though we enjoy getting out, we still hurry to get cheese curds while they are freshest. Then we munch on them while exploring for the rest of the day.
As always, thanks for reading Hurry To The Award-Winning Nasonville Dairy Cheese Shop.
Tom and Kristi
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18 Comments
April
03/09/2021 at 1:09 pmYou always find the most interesting places to visit! So interesting! (P.S. Should I be embarrassed to admit that I have never had a cheese curd?)
admin
03/09/2021 at 4:22 pmThanks April! Next time you go to Culver’s try a small order, that’s a good place to start!
Chalk and Cheese Travels
03/10/2021 at 8:01 amYou guys are really selling Wisconson to us.
Love cheese and good all school cheese shop. I bet those curds were beautiful.
I love a good creamy blue cheese myself
Thanks for sharing
admin
03/10/2021 at 9:27 amWisconsin is an excellent state to visit. Between cool cities, unique rural small towns, The Great Lakes, thousands of smaller lakes, rolling hills, the dairy state, and so much more, you can make a road trip of a lifetime here. We bought the blue marble jack for the fist time and can’t wait to try it!
Lucy
03/10/2021 at 9:07 amThis sounds both fascinating and delicious! I’m not ashamed to admit that I’d make a huge dent in all that cheese 😂Another place to add to my ever-growing US road trip.
admin
03/10/2021 at 9:30 amWe love Wisconsin, and even though we’ve been all over the state, we still are talking about a road trip just around the state. We just recently moved back and we’re so glad we did! Cheese is a big reason and the people are another.
Jennifer Nilsson
03/10/2021 at 11:55 amOh, my goodness. Squeaky cheese! I had no idea that was a thing! Thanks for teaching me about fresh, Wisconsin cheese and where to find it.
admin
03/10/2021 at 8:32 pmHi Jennifer, squeaky cheese is so much fun and thanks for reading!
thethoroughtripper
03/10/2021 at 10:00 pmI’ve had cheese curds many times, and we also called it squeaky cheese here in Utah when I was a kid, but I had no idea that the squeak diminishes over the day. I don’t know that I’ve ever had first-thing-in-the-morning-squeakiest cheese.
Also, I’ll bet these Nasonville curds are great on poutine 🙂
admin
03/11/2021 at 7:59 amThe squeak with fresh cheese curds lasts about 12 hours. It’s also fun for kids to see how much you can make them squeak. Yes, fresh cheese curds on poutine are simply amazing!
Wendy | Perthtravelers
03/11/2021 at 2:36 amWisconsin sounds amazing and who doesn’t love cheese. The sharp cheddar is calling me and the beer salami! Another place added to my growing US list.
admin
03/11/2021 at 8:07 amHi Wendy,
They also make aged cheddar up to 15 years old! We’ve heard its excellent but haven’t tried it yet. We love Wisconsin with all the different cultures immigrants brought in the 19th century. We also love the natural beauty here with thousands of lakes, dairy farms and incredible forests to explore.
John Quinn
03/13/2021 at 12:09 pmI don’t think I’ve ever had cheese curds. I’m not sure it’s a thing here. We have no shortage of cheese though. I’m going to investigate. 1200 is a huge amount of cheese producers for 1 state. But they say Wisconsin is the farm of the states don’t they?
admin
03/13/2021 at 9:34 pmHi John, Wisconsin is known as America’s Dairyland and there used to be a small cheese factory in many small towns. Sadly, those small factories and family farms are quickly giving way to large factories and farms. I am curious about which cheeses are popular in Ireland too.
Lannie Travels
03/14/2021 at 6:56 pmI learned so much about cheese curds, I love this post! Love that the squeaky cheeses are the freshest 🙂 I absolutely must visit!!
admin
03/15/2021 at 8:44 amHi Lannie, Nasonville Dairy is an excellent place to visit for great cheese curds and other cheeses. Come visit Wisconsin!
Stefan (BerkeleySqB)
03/15/2021 at 9:03 amGreat post, guys. I had heard about cheese curds before, mainly around poutines. In Germany and the UK no one seems to sell them. We do love our curd cheese, though (in Germany). The cheese shop sounds like a real institution and fun place to visit.
admin
03/15/2021 at 10:34 amThanks Ellie and Stefan! Funny how cheese curds didn’t become popular until the 80s. I think it’s the deep fried cheese curds that Wisconsin is known for that has made them so popular now.